Search Engine Optimization (SEO)?

'Search Engine Optimization' If you are new to the world of blogging or digital marketing then you have heard it a lot. So you must have questioned how do Search Engine Optimization? And how do SEO of the Website Blog?
The complete form of SEO is Search Engine Optimization. SEO means that any website should be optimized in such a manner so that it can be effectively displayed in the search engine and get a higher rank so that all organic traffic can be received.

If you want to learn about Search Engine Optimization, how it is done, how it is adjusted, and how to get more traffic by stitching your website, then read this article to the end.
Benefits of Search Engine Optimization (SEO)

If you have a website or blog then you will need to make traffic. The website without traffic is of no use. If you have created a website to earn, then you can not earn without good traffic.

There are several ways to get traffic for the website, such as linking with direct visitor, payment from advertisements to social media etc. But the most amazing way of all of these is organic traffic, which comes from the direct search engine.

Therefore it is very important to obtain the search engine optimization of the website in order to obtain maximum organic traffic. On the Internet, people only search on information search engines.

Benefits of Search Engine Optimization (SEO)


Types of Search Engine Optimization (SEO)

There are two types of search engine optimization:

1 Black Hat - Black Hat SEO is incorrectly optimized for getting website ranking. Doing unnecessary keywords on the page, buying back backlinks, clicking on the result of your site or repeatedly etc. For all these times, maybe the rankings can be obtained for some time, but they do not know much and in the end, the site disappears.

2. White hat - Another method of optimizing search engine optimization is the most accurate. The process of obtaining a website rank is slow, but if the content is good then it becomes a rank. And many biological traffic is available. So if you want your website to rank correctly, then you only pay attention to white hat SEO.

How to optimize search engine

SEO of any website or blog is done in two ways: -

Page on seo
Page Seo Off

To optimize the website, both of them have full significance. But if you & nbsp; After the beginning you should first learn about On Page SEO, after that you go to Off Page SEO.

On the page, SEO, content, website speed, blog design, correct use of keywords, page title, mobile-friendly blog and web page URL are optimized in the top ranks in that way.

The process of backlinks, domain rights, pages, domain age, and customization of value correctly on the social network outside the web page is called off-page SEO.

How to Make On-Page Search Engine Optimization?

1. Optimize the page title

SEO is the most important on page SEO optimized page title. It is compulsory to optimize the page title to achieve high ranking on search engines. Any keyword you want to rank in should be in the title of the page.

The length of the page title should be between 60 and 70. This is the result of most search engines on most search engines.

You can use some SEO friendly words to optimize the page title, such as Best, Latest, How to, Step by Step, Complete Guide, Tutorial and New.

2. Meta Details

The Meta description tag in SEO is the second most important factor. Most people believe that Google does not give meta tag more importantly, to some degree it is true. But if your content is good and makes an accurate meta description, then you get the benefit of it on the search engine.

The meta description increases the short summary of your post in the search engine. The length of the meta description is 160 characters or better, so it's best.

In order to get good ranking in the search engine, at least once in the meta description, the keyword that you want to rank is compulsory.

3. Keyword Placements

Keyword placement is to use keywords. Keyword placement of On Page Seo is a very important factor. If you use the keywords correctly in the post, you can get the best results.

Place keywords in 3 places in a blog post:
Inside the first 200 words in the first paragraph of the post.
Title and sub title tags
In the last paragraph of the post.
4. Keyword Density

As a keyword density, how often do you present keywords in a post? To get the best results on search engines, it is very important to know what the keyword density is on your post. The keyword density of 1% to 5% is best for SEO, but if it is higher, it is considered keyword stuffing which is a threat to SEO.

5. Page LL

If the URL of the page is SEO optimized, then it helps you get good ranking on the search engine. You need to customize the URL to optimize the page's URL. Whenever you write a post, the title of the post gets automatic on Blogspot or Wordpress. And it will be quite long and not suited for SEO

If you want to get good results, then you should make page URLs as small as possible and use the main keyword.

6. Speed ​​of the website

You can customize the design of the blog and speed up the page. Important tips for increasing page speed:

If you use Wordpress then buy hosting from the right hosting company.
Delete the required plugins and widgets on your blog.
Do not flash, multimedia and large-size images.
Delete Facebook page plugins or other third-party plugins
If you use Blogspot, then design the template yourself, if this is not possible, then do the same as Simple Template. Do not use accidentally downloaded templates for free, because they have too many JavaScript and Redirectors.

To know the speed of the website, I do Google Page Insights and Gtmetrix Devices. You can learn the speed of the page using these tools.

7. Sub title tags

After the title of the search engine post, the most important is given to subhiding tags (H1, H2, H3, H4, H5, H6). Use at least 2 subheading tags in your post, place the subheading tags in 4 to 6 words and keyword it.

8. Website Design

Website design does not directly impact SEO, but it directly affects the user. It is so simple that if your site likes the user then Google will also like it.

Website design should be clear and eye-catching. The website's navigation search engine should work

Website design is mobile-friendly. Now, Google has started the first indexing of mobile. If your blog is not mobile-friendly then there may be a problem with Google rankings.

9. Outbound links

Links to other websites from the outbound link. Outbound links are very important in SEO. Outbound links are of 2 types, one low-quality and second highest quality.

High quality outbound links are best for your blog's SEO and it gives you the benefit on the search engine. That's the danger for SEO if you use low-quality links.

To check outbound links, check the domain authorization (DA) and PageRank of the website that you want to link to.

10. Internal links

Links to internal links that you want to link with the post. If you make internal links correctly, they can help you in high ranking on search engines.

Internal linking method:

Use 4 or 5 links in a blog post.
Link to related posts as soon as possible.
Write the anchor of the link correctly. Which does not look like spam.

11. Image Alt Tags

Every blogger makes a mistake in blogging, and is not using alt tags in images. Image Alt tag, the search engine gives the message about what the image is about.

If we do not use alt tags, then how will the search engine know what the image is. In the image alt tag, we want to see which image is ranked for the image.

12. Image Optimization

The search engine does not like large-sized images and it also reduces the speed of the website. The image should be compressed only after compressing it.

If you use WordPress, you will find many plugins that post and compress the image of your blog. But if you run a blog on Blogspot, you will need to post the image manually after compressing the image.

I use the Compressor io tool to compress the image on my Blogspot blog and I recommend this tool to all Blogspot bloggers. It's very easy, you just have to upload your image and download it and compress it.

13. Social Share Button

The social share button does not directly affect on-page SEO. But many SEO experts believe that by applying them you get a lot of money. And if your content is good then they get paid. Therefore, at least one social share button must be done.

I use the share button of this add-on for my blog. It's completely free and you can customize it according to your own.

14. Length of the material

Content length on page SEO is a very big factor. The more content on the page, the higher your chance of higher ranking. More content does not mean that by writing anything you will not get any benefit from writing the length of the post.

The topics you have written have been written in detail, winning points also let you know all the posts. Why the search engine prefers to show detailed information first.

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